Blog
15/5/2024
Complexity Made Easy
Research in the social and health sciences is undergoing significant change. It must respond to major social, economic, and environmental imperatives while experiencing unprecedented technological and methodological innovation. In the context of population surveys or systems analysis projects, service design can have a major impact.
Service design is a method for planning and organizing a service provider’s users, stakeholders, infrastructure, communications, and products to improve the quality of its service and the interactions between the service provider and its users. It can enhance an existing service or create a new one from scratch. The holistic, human-centered approach that characterizes service design fosters collaboration and creativity while taking into account the end user’s perspective and motivations.
Polygon uses this approach to design and implement surveys that focus on participants’ needs, while optimizing the user experience at every stage of the process. This involves understanding participants’ expectations, constraints, and preferences, developing appropriate questionnaires and survey methods, and ensuring that results effectively inform decision-makers and facilitate action.
Service design offers a flexible approach to complex projects, helping to avoid blind spots and reduce selection bias and attrition. It also improves the quality of data collected, enhancing the accuracy and relevance of results.
To design better survey projects, we believe it is essential to understand participants, optimize collaborations between individuals and organizations, and use visualization to streamline decision-making.
Here are some of the tools included in our service design process:
Research Project Template:
Model and plan your research project to facilitate grant applications.
Survey Analysis Matrix:
Define a set of key performance indicators (KPIs) to measure project outcomes.
Stakeholder Map:
Identify the role of each stakeholder and their relationship dynamics.
Personas:
Describe the diverse types of users who work, influence, or participate in your research project, based on clusters of needs and behaviours.
Survey Ecosystems:
Depict your project’s ecosystem in its full complexity by visualizing flows and relationships between various components, while considering different levels of scale: users, stakeholders, connected ecosystems, mechanisms, and flows.
Participant Mapping:
Detail how participants interact with the survey, analyze the impact of data collection, and identify strategies to improve adherence.
Service Prototype:
Test the service (data collection, analysis, and management, as well as adherence to a research project) by simulating real interactions with one or more touchpoints.
Book an appointment with us to discover our full range of tools and support solutions.
Service Design
Design thinking
Research infrastructure
User experience
Participant-Centered Design
